life, the universe and advertising…

Entries tagged as ‘breeze exel’

You’ve got (dirty) mail.

July 30, 2008 · Leave a Comment

“Go ahead and wash it with our detergent.”

Now this is REALLY confident advertising. And a really good idea.

But here’s the problem… Let’s just for a second assume this does NOT work the way it should… (And I don’t think it will.) Then it seems like “Breeze Exel” was aiming just a litte bit to high.

But hey… It was probably made to win an award. Not consumers.  ;)

Categories: Awards · Mailing
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